Thought Leaders, Newspapers and CMO Strategy

by George Dearing on May 4, 2009 · View Comments

in Advertising, Announcements, C-Suite, Content, Digital Strategy, Internet, New Media, Newspapers

Gannett Co., Inc.

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Brains On Fire Blog » I’m a Thought Leader, Too! Do You Believe Me?

"I’d rather gather around the campfire and listen to the warriors. Those that speak from experience."

(tags: buzzwords consultants strategy digital+shops interactive+agencies)
Newspapers Build Digital Portfolios – Ad Age

"Gannett is trying to harness technologies so that it can emerge from this chaos as a hybrid digital company," — Ken Doctor, news analyst at research firm Outsell.

(tags: newspapers digital+media outsell gannett)
CMOs: Digital Data Without a Clear Vision Is Empty – Advertising Age

"Lots of the successes promoted as cases to emulate are nothing more than self-fulfilling prophecies for selling digital services.."

(tags: analytics CMO digital+strategy business+strategy)

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